Nouveautopia specialises in digital and integrated marketing consulting.
We have over 30 years experience in digital marketing, integrated marketing, business and related areas of marketing.
The skills and international experience we have built up in both the agency and corporate environments are focussed on providing our clients with the best solutions to their integrated and digital marketing strategies.
While the core of our services revolves around digital marketing, we know that only through a solid integrated marketing approach, where all marketing channels are taken into account, we can deliver real results to our clients.
We are a dedicated team with specialist skills and experience who believe in personal relationships and delivering real value to our clients and their businesses.
Carla Jones, was lead online marketer and social media strategist at Investec with a background in international marketing. She was the key driver in establishing the international online marketing and social media strategy for Investec.
Before Investec, Carla was GM of one of South Africa’s top Online Reputation Management (ORM) companies and as a result, her understanding of integrated marketing practices, including social media, digital business drivers and corporate reputation is widely sought after and she is a regular speaker at conferences.
Carla comes from an agency background, working closely with companies such as KFC, SAA, IBM, Deloitte, Reichmans Capital, Accenture, and others, on developing their overall digital strategy.
Jaco Meiring has a business background and been involved in online marketing for over 17 years. He was one of the first people on Twitter, and brought tools such as ORM to the forefront. He consulted to a range of Above the Line agencies in the early years of online in South Africa and helped establish some of the first corporate online presences for their clients.
From the agency world, he decided to take the leap to the corporate world as the Head of Digital for Investec.
In the 5 and a half years that he was at Investec, he spearheaded projects such as the Investec App, the global website redesign, the global Intranet redesign, as well as Investec’s international social media strategy and an integrated marketing strategy resulting in unprecedented inflows from digital channels.
Jaco is a regular keynote speaker and chair at conferences.